Telling Your Story the Right Way for Your Brand

We all want our marketing dollars to stretch as far as they can. One way to ensure that your dollars are taking your company as far as they should go is to have your brand tell the right story in the right way. It is important to think of marketing as someone in the corner raising their hand to get attention. If you aren’t intrigued by what you see, if you aren’t interested in figuring out what the story is, then your marketing and advertising can quickly be ignored and even more quickly add up to a cost that is not sustainable. Most marketing is an interruption, plain and simple. Whether it’s the ads you see scattered around the internet, streets, windows, and seemingly everywhere these days, the stuff that works is the stuff that grips you, makes you stop, and makes you curious.

Appeal to Your Customers
The first step in telling your story is to meet your customers where they are. No one is going to listen to your story if they can’t hear you. You need amplification to get your message out there and keep it out there.

Be Genuine
Developing a brand that really represents the high caliber services and products that your company provides is key to attracting the kind of loyal customers you want. You need to show them exactly what they can expect from you from the first moment they encounter your brand.

Create a Connection
Life is about the connections we make. If you can successfully connect with your customer base, then they are more likely to become your customers, return as customers, and spread the word about your brand to their connections.

You need a way to stay in your customers’ minds so that when they need your products or services, your brand is the first one they think of. Using promotional products can help your brand be remembered long after you make an initial connection with your customer base.

And Repeat
The stories that stick with us are those that we hear all the time. The best way to get the story of your brand remembered is to tell it over and over.

One of the easiest ways to accomplish that is with promotional products that appeal to your customers. Giving potential customers something they will use every day is the smart way to keep your brand repeating in their mind.

Ready to choose the right promotional product to tell your brand’s story?

Get Your Car Ready To Sell

If you are looking to offload a vehicle that you no longer want, need or have room for, it is important to make sure that the car is in excellent condition. Not only will this help you fetch a reasonable sales price, but it will additionally help you avoid a number of problems with future owners. Following are several steps that you should take before officially offering your auto on the market.

Take Your Car In For A Tune-Up

If you have been diligent about maintaining a vehicle throughout the years, you probably have regularly scheduled tune-ups according to the recommendations of a trusted mechanic. If you haven’t, now is definitely the time to get one. You don’t want developing problems or unexpected ones to rear their heads when prospective buyers are inspecting the merchandise. During a tune-up your mechanic will:

- Search for and replaced worn or damaged hoses and other connections

- Change all fluids

- Inspect your brakes, brake pads and tyres

- Inspect all systems and their components for signs of breakage or other problems

- Make sure that your care is capable of meeting emissions standards as per your area

These inspections and repairs are critical for keeping cars working like they should. They also give professionals a chance to spot minor issues and resolve them, before these problems start to spiral out of control. Many buyers will pay good money for cars that have received regularly scheduled tune-ups. Having these services performed in advance of a sale will usually increase the overall marketability of cars.

Depersonalise The Vehicle

The next step in this process is to depersonalise the auto. This is especially important to do if you have added a lot of custom parts and accessories. Your car will be a lot easier to offload if it has a basic look that people can alter to suit their own personalities, preferences and needs. If you have added on aftermarket parts, make sure that the price of the auto reflects these. You also have the option of removing these additions and selling them separately.

When taking miscellaneous, personal items out, make sure to check under the seats and in any cracks or gaps that exist. Take out car seats and check between seat cushions. You may be surprised at what you find hidden in hard-to-reach spaces when you take the time to look.

Collect All Maintenance Documents

Let prospective buyers know just how carefully you have maintained your vehicle. Make a folder that contains all of the receipts or invoices that you have collected during your time as owner that show the different mechanical services that have been performed. Not only can you share these with prospective buyers as evidence of your diligence, but new owners can use these documents to access any warranties that still exist on the related parts and labor.

Check The Tyres

Tyres are a relatively inexpensive automotive component to upgrade and fix. Despite this fact, they are one aspect of autos that nearly all buyers take the time to inspect. If these look good, the overall opinion of the vehicle will be good as well. Thus, before meeting with interested investors, be sure to take advantage of tyre replacement services as well.

Make Money Traveling

Our world has so many travel destinations and sightseeing delights.

Every country has its own special culture, scenic beauties and regional foods that gives you a new way to get in touch with all your senses.

The travel lifestyle will give you a wonderful insight about a place, the people and culture in all its variety and vitality.

And, there is a special magic about what it actually feels like to be there.

You can live like a local in a favorite overseas destination, enjoy its regional cuisine, attend local festivals and watch the changing of the seasons in a different environment.

Spend a month in Paris, explore the English countryside, taste authentic pasta and pizza in Italy, go cycling in Amsterdam, skiing in Switzerland, cruise the Greek Islands or visit the historic coffeehouses of Europe.

Visit the popular, the historical, the traditional or the unusual. There are natural wonders to discover or you can take a journey “off the beaten path” that will stir your imagination.

The keen traveler can divide their time between home and a favorite travel destination for three months, six months or a year and enjoy the best of both worlds.

The travel lifestyle will take you away from the daily routine and set you on the path to life-changing experiences.

Diversify Your Income

Your income is your greatest financial asset.

Alternative income streams can free you from a 9-to-5 job and set you on the path to live the travel lifestyle.

Passive and residual income streams from an online business can increase your earning power with little effort required to maintain once the initial work has been done.

Online Business Opportunities

If you yearn to break away from the routine 9-5 life where there is no boss, no office or factory to go to then, take advantage of opportunity by applying your ideas, your experience, knowledge, skills or your passion into an online business to create multiple income streams.

A Profitable Website=Income+Freedom

A website based on a profitable niche is an income-producing asset that works 24 hours a day, 7 days a week, all year round.

It can “finance” your keen traveler lifestyle.

Just one good idea based on a passion, skill or knowledge can change your life.

Consider these factors:

*a website is not restricted by geographical boundaries.

*you have the flexibility to work to your schedule

*it can generate multiple income streams

*requires only minimal investment

Build A Money-Making Website With Site Build It!

You don’t need previous knowledge or experience to succeed.

Site Build It provides everything you will ever need to build a successful online business.

It provides the best all-in-One solution for building a money-making website.

Site Build It! provides the step-by-step learning techniques, guidance and 24/7 support for how to build that online business you can run from anywhere in the world.

It includes domain registration, easy-to follow site building tools, website hosting, creating optimized, quality content and analysis, keyword research, traffic building, link building, search engine submissions through to marketing, pay-per-click and monetizing your website.

Affiliate Marketing

There is a vast array of affiliate programs in an unlimited number of niches.

Joining an affiliate programs is fast, cost-free, and, risk-free.

It’s the easiest way to make money online.

Benefits of Affiliate Marketing

*Free to join

*Work from home

*Worldwide market

*No production costs

*No storage, packing or shipping costs

Get Paid For Having a Link on Your Website.

A link from your website to the merchant’s site and you can create an online, affiliate business. Those who click on the affiliate sites and make purchases will make you money.

Taking Action

Think about where you want to be and what you need to do to get there.

Establish goals and make plans then, set out to achieve them through commitment and effort.

The choices you make sets the direction.

What happens next and how it will manifest is about what you do today.

Today, can be the beginning of the first day of the rest of your life.

The money will follow.

Freedom of Choice

Achieving freedom of choice will let you get away from the routine of everyday life.

Freedom of Choice will let your imagination come to life and to follow your dreams.

Mining Industry Builds Up Smart Solutions

The present-day mining industry provides large-scale possibilities for the latest automotive and connective technologies to be tested out.

It goes without saying that the process of recovering the planet’s natural resources is hard. Apart from being difficult, it can be environmentally damaging. In these circumstances human safety is of top priority. It is provided by such IT revolutionary systems as: ‘extreme Wi-Fi’ that is able to cover vast deserts; autonomous vehicles that deal with extracting vital minerals and rocks without the need for operator action; smart communications that warn employees if they get close to gigantic machines and much more. The experts in the field believe that the potential of these systems will help to achieve the ambitious goal of the fully autonomous mining site, where the actual presence of humans is not required.

Smart mining premises

All the leading manufacturers of mining machinery are currently developing the best autonomous practices to increase efficiency and productivity, reduce cost, and lower emissions without sacrifice of safety. By using connectivity and valuable data analytics they develop the optimal dig patterns at the coalface and enable the vehicles of exact autonomous routing. Mining has become the mutual combination of big industry, big data and big money.

The underground IoT provider

One of the most ingenious contributions to smart mines so far is the Smart Rockbolt. Basically, this is the device that creates an underground Internet of Things. The global mining industry uses 100 million of bolts every year. These tools are used to prop up walls and ceilings during dynamiting. The concern is that they are rather susceptible. Being damaged, they lose their load bearing capability. As a result, there is the risk of deadly collapsed tunnels and cavities.

The innovative Smart Rockbolt was designed at Lulea University of Technology in Sweden and has an impressive list of virtues. It is equipped with sensors that measure vibrations and strain. When linked to 4G or Wi-Fi it empowers a mesh network with the might of a 24/7 safety monitoring system. What is more, a single non-rechargeable battery cell is able to run for years.

The art of geofencing

Geofencing technology serves to keep workers away from dangerous equipment. It is integrated with various microclimate monitoring systems, which benefit from sensors that measure humidity, temperature, sound and gas levels in the area. In case of any problems mining workers and engineers receive the corresponding text messages on their phones. Employees can get warnings not to enter an area because the air quality is not satisfactory or because there is heavy machinery working. A worker also can send an alert to the control center when they are in need of assistance. Another important value of the technology is that it can give real-time feedback on the physical condition of workers (e.g. blood pressure, heart rate, etc.) by means of special wearable devices.

The ultra-reliable Wi-Fi

To guarantee successful remote operation, the connectivity should be just flawless. But in case of the open mines somewhere in high mountain ranges the task demands a lot of effort. Sometimes, the environmental conditions are so tough, that for electronics it’s like going to Mars. But there is such advanced networking equipment with ruggedised routers that allow remote mining and construction workers to take advantage of the so-called ‘extreme Wi-Fi’ everywhere they go.

The need for 5G

Providing reliable connectivity that is flexible and durable enough for underground mining operations is quite a challenge. To arrange the work of autonomous mining machinery on a regular basis, the connectivity should be of no less than the 5G standard. Telecommunications equipment companies have already launched the projects that aim at investigating how to remotely control monster-like vehicles. For this reason, distributed radio networks with carefully arranged antennas are being set up in the mines to deal with the long underground tunnels and rough walls.

Mine of the future

Autonomous haulage around the mine is not a dream, but the reality that is tested nowadays at the Pilbara iron ore mine in Western Australia. The concept under the big name ‘Mine of the future’ is being realized with the help of 69 partially autonomous trucks. Other outstanding plans include automated drilling and even a fully autonomous long distance railway to get the ore to market.

In the near future a fully remote control over dump trucks is planned to be ensured through an electric steering module, installed between the steering wheel and valve. Moreover, the trucks will use data from the on-board sensors, as well as digital maps that will help to navigate around a mine and identify an exact location for dumping.

Great Expectations

Alongside big behemoths in the form of haul trucks, there are smaller versions of transportation trucks in the form of tippers that are also used for bulk cargo haulage around a mining site. Autonomous transport solutions for construction sphere have become one of the prime concerns for Swedish automotive manufacturers. Thus, Scania tippers represent the company’s ongoing commitment to profitability and sustainability. As an initial result, two collaborating construction vehicles from Scania have already demonstrated its self-driving abilities. A distinctive feature of the project is that its final goal is not to take away the need for human intervention but to make the driver to be a key player in proficient autonomous transporting and dumping solutions.